In our previous blog post,we discussed why we must own up to Nigeria and see her as our inheritance from our fore fathers.We also discussed how important it is to defend and develop our inheritance for ourselves,children and generations to come.
Today, insha Allah,we shall be discussing branding Nigeria and why we must brand it and make it an enviable and a source of pride for our children. But first things first,What do we mean by branding???
What is branding???
According to a dictionary at my disposal during this write up, a brand simply means a name, logo, symbol or any other item that's used to distinguish a product,service or its provider.
By this definition,branding is all about a product/service and their providers.As a Nigerian,all your actions and in actions BRANDS Nigeria.It's so funny that we are the architects of our own misfortunes and we know it not.We have been writing our own destinies on the negative side with our non nonchalant attitudes towards our national affairs.We have dumped all that makes us Nigerian,our flag,our logos,our coat of arms our traveling passports among other things.We dissociate ourselves from all that is Nigerian yet we wonder why Nigeria is not respected or ranked among the best economies of the world.
No Country Develops From the Efforts of Foreigners
If you are wondering why Nigeria is not developed,the answer is straight and forward...It takes Nigerians to make Nigeria great and we are not making Nigeria great at the moment.
I don't know about you,but I don't know of any country that became a developed country without the SUBSTANTIAL contribution from her citizens.I don't know why we Nigerians hope that it could be different with us.
Every time our political leaders are asked as to how to develop our economy,you'll always hear such thing as attracting direct foreign investors.Why must we always be like that,why don't we try out our own hands in solving our problems and most importantly,why must we wait on the government for every thing???
Nigeria Runs A Mixed Economy not Socialist
According to Economics,we have 3 distinct types of economics system.They are the Socialists,Capitalist and Mixed forms of economic systems.
The Socialist economy runs an economy that the people depend solely on the government for everything from education to jobs and basic amenities.The Capitalist economy is the economy where everything is left to the private sector and the government just plays the regulator's role.Lastly but certainly not the least,the Mixed economy,the type which Nigeria runs comprises of the capitalist and socialist characters put together so that the disadvantage of the capitalist is countered by the advantages of the socialist and vice versa. So,why must Nigerians depend so heavily on the government for everything???
Guys, we can try our hands on a lot of things,there's a lot of room for improvement here!I mean why can't we for once try thinking out of the box,for instance, why don't we just assume that we have no government and we need to survive in the Nigerian economic jungle we find ourselves?
It is my believe that we would do a lot better if we act as though we have no government and we are solely responsible for ourselves...I'm talking Entrepreneurship here trade and commerce...buy,selling and marketing our locally made products over any other.This is how we can brand Nigeria positively!
The bottom line...Nigeria is a mixed economy where we too can rise up to the challenge and make good our economic situation.We run a MIXED Economy bro! We NEED to wake up people!!!
Unless We Pick Up Nigeria and Run Her Economy,Nigeria Will Not Develop.
At this point,I would like to do a recap and connect the previous post to this one so that we may make sense of the whole story.
So far so good,Nigeria has a very few Patriots who believe in her and would do what it takes to make her great.Unless we OWN up to our responsibilities as citizens of this great country,unless we OWN up to Nigeria and accept her as our ID it would be very difficult to be proud of her and do things that would make her great.Now, with this post,I'm trying to let us know that the promotion of the image and values as well as our cultural heritage is MUST.Unless we identify with our country and do the needful,we won't grow.We must EAT DRINK,SLEEP,PROUDLY MARKET AND PROMOTE her to the world as a great Nation,otherwise,no one would respect and think well of Nigeria.This my,friend, is what we call BRANDING!!!
Since branding Nigeria is all about making Nigeria great in her uniqueness,then,we,the youths need to go back to our roots and develop our economy along what we are known for around the world with the latest technologies.
Ladies and gentlemen,WE ARE FARMERS,TRADERS,INDUSTRIALISTS AND ENTREPRENEURS...WE ARE NIGERIANS!!!
God BLESS Naija!
Today, insha Allah,we shall be discussing branding Nigeria and why we must brand it and make it an enviable and a source of pride for our children. But first things first,What do we mean by branding???
What is branding???
According to a dictionary at my disposal during this write up, a brand simply means a name, logo, symbol or any other item that's used to distinguish a product,service or its provider.
By this definition,branding is all about a product/service and their providers.As a Nigerian,all your actions and in actions BRANDS Nigeria.It's so funny that we are the architects of our own misfortunes and we know it not.We have been writing our own destinies on the negative side with our non nonchalant attitudes towards our national affairs.We have dumped all that makes us Nigerian,our flag,our logos,our coat of arms our traveling passports among other things.We dissociate ourselves from all that is Nigerian yet we wonder why Nigeria is not respected or ranked among the best economies of the world.
No Country Develops From the Efforts of Foreigners
If you are wondering why Nigeria is not developed,the answer is straight and forward...It takes Nigerians to make Nigeria great and we are not making Nigeria great at the moment.
I don't know about you,but I don't know of any country that became a developed country without the SUBSTANTIAL contribution from her citizens.I don't know why we Nigerians hope that it could be different with us.
Every time our political leaders are asked as to how to develop our economy,you'll always hear such thing as attracting direct foreign investors.Why must we always be like that,why don't we try out our own hands in solving our problems and most importantly,why must we wait on the government for every thing???
Nigeria Runs A Mixed Economy not Socialist
According to Economics,we have 3 distinct types of economics system.They are the Socialists,Capitalist and Mixed forms of economic systems.
The Socialist economy runs an economy that the people depend solely on the government for everything from education to jobs and basic amenities.The Capitalist economy is the economy where everything is left to the private sector and the government just plays the regulator's role.Lastly but certainly not the least,the Mixed economy,the type which Nigeria runs comprises of the capitalist and socialist characters put together so that the disadvantage of the capitalist is countered by the advantages of the socialist and vice versa. So,why must Nigerians depend so heavily on the government for everything???
Guys, we can try our hands on a lot of things,there's a lot of room for improvement here!I mean why can't we for once try thinking out of the box,for instance, why don't we just assume that we have no government and we need to survive in the Nigerian economic jungle we find ourselves?
It is my believe that we would do a lot better if we act as though we have no government and we are solely responsible for ourselves...I'm talking Entrepreneurship here trade and commerce...buy,selling and marketing our locally made products over any other.This is how we can brand Nigeria positively!
The bottom line...Nigeria is a mixed economy where we too can rise up to the challenge and make good our economic situation.We run a MIXED Economy bro! We NEED to wake up people!!!
Unless We Pick Up Nigeria and Run Her Economy,Nigeria Will Not Develop.
At this point,I would like to do a recap and connect the previous post to this one so that we may make sense of the whole story.
So far so good,Nigeria has a very few Patriots who believe in her and would do what it takes to make her great.Unless we OWN up to our responsibilities as citizens of this great country,unless we OWN up to Nigeria and accept her as our ID it would be very difficult to be proud of her and do things that would make her great.Now, with this post,I'm trying to let us know that the promotion of the image and values as well as our cultural heritage is MUST.Unless we identify with our country and do the needful,we won't grow.We must EAT DRINK,SLEEP,PROUDLY MARKET AND PROMOTE her to the world as a great Nation,otherwise,no one would respect and think well of Nigeria.This my,friend, is what we call BRANDING!!!
Since branding Nigeria is all about making Nigeria great in her uniqueness,then,we,the youths need to go back to our roots and develop our economy along what we are known for around the world with the latest technologies.
Ladies and gentlemen,WE ARE FARMERS,TRADERS,INDUSTRIALISTS AND ENTREPRENEURS...WE ARE NIGERIANS!!!
God BLESS Naija!
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